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Postcard Studio
Pitch

Vertical video

Instagram Reels for hotels, shot to stop the scroll.

Instagram Reels for hotels have one job in the first second: make a stranger stop. Everything after that, the room, the view, the breakfast, only matters if the opening frame earns the next two seconds.

I shoot vertical video natively, planned shot by shot for the format rather than cropped down from landscape. That means real movement, good light and a clear beginning, middle and end, whether the clip runs eight seconds or forty. TikTok content for hotels follows the same logic, and the same edits can serve Shorts too.

You get a library, not a single post: enough variety that your feed stays fresh for weeks and your team has options when something needs posting tomorrow.

Ask about vertical videoSee packages
A creator filming a misty mountain landscape on a phone

What you get

The deliverables.

  • Edited Reels and TikToks

    Short-form videos cut with pace, sound and on-screen text where it helps, finished and ready to post.

  • Room reveals and daily rituals

    The morning routine, the pool, the walk to breakfast and the evening, filmed as small stories.

  • Hook variations

    Alternate openings for your best clips so you can test what holds attention.

  • Raw vertical clips

    Clean footage without edits or text, for your team to remix.

  • Square and vertical crops

    Every edit supplied in the sizes your channels use.

Where it runs

  • Instagram Reels and Stories
  • TikTok
  • YouTube Shorts
  • Facebook Reels
  • Meta and TikTok ads
  • Website hero and landing pages
  • Email campaigns

How we work

Planned like a campaign, shot like a stay.

Planned for the format

We choose the moments that read well in a small vertical frame and plan the order of shots before the camera comes out.

Shot in the best light

Pools and rice fields at sunrise, beaches and bars in the hour before sunset. Timing is half the quality.

Edited with the sound on

Music, ambience and pacing are cut together, and each video works with the sound off too.

Handed over organised

Files are named, sorted by use and delivered within ten days of the shoot.

Who it’s for

Recent work.

All work
A boutique hotel room with rattan headboard and terracotta walls

A boutique hotel in Berawa

Canggu, Bali · Boutique hotel

Spec work
A long green-tiled pool through a tropical garden

A jungle villa in Pererenan

Pererenan, Bali · Private villa

Spec work

Questions

Before you ask.

How many videos do we get?
It depends on the package. As a guide, a Content Stay includes 5 edited vertical videos, plus raw vertical clips, a walkthrough, a talking-to-camera UGC video and a voiceover cut. A Content Retainer sets a number that suits how often you post.
Do you do trending sounds and formats?
Where they suit your brand, yes. I'd rather build a signature look that's recognisably yours than chase every trend, so we'll agree the tone first.
Can you shoot for restaurants and activities as well as hotels?
Yes. The same approach works for cafes, bars, surf schools, spas and tours. The shot list changes, the method doesn't.
What if it rains?
In Bali's wet season, roughly November to March, we plan around short afternoon storms and use the greener, moodier light. We build in flexibility so a shoot doesn't depend on one hour of sun.
Will you edit to our brand guidelines?
Send them over and we'll follow them: colours, fonts, tone and anything you'd rather not show. If you don't have any, we'll set a simple look together.

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